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% Search Exits (Actions)

exit_rate (API)


nb_actions (API)

Actions per Visit

nb_actions_per_visit (API)

Avg. DOM completion time

avg_time_dom_completion (API)

Avg. DOM processing time

avg_time_dom_processing (API)

Avg. Visit Duration (in seconds)

avg_time_on_site (API)

Avg. generation time

avg_time_generation (API)

Avg. network time

avg_time_network (API)

Avg. on load time

avg_time_on_load (API)

Avg. page load time

avg_page_load_time (API)

Avg. server time

avg_time_server (API)

Avg. time on page

avg_time_on_page (API)

Avg. transfer time

avg_time_transfer (API)

Bounce Rate

bounce_rate (API)

Bounce Rate (Actions)

bounce_rate (API)


entry_bounce_count (API)

Clicked in search results

nb_hits_following_search (API)

Content Interactions

nb_interactions (API)

Conversion Rate

conversion_rate (API)


nb_downloads (API)


entry_nb_visits (API)

Event value

sum_event_value (API)


nb_events (API)

Events with a value

nb_events_with_value (API)

Exit rate

exit_rate (API)


exit_nb_visits (API)


nb_impressions (API)

Interaction Rate

interaction_rate (API)

Maximum Event value

max_event_value (API)

Minimum Event value

min_event_value (API)


nb_outlinks (API)


nb_hits (API)


nb_pageviews (API)

Search Results pages

nb_pages_per_search (API)


nb_searches (API)

Searches (Actions)

nb_visits (API)

The average of all values for this event

avg_event_value (API)

Unique Clicks (Actions)

nb_visits (API)

Unique Downloads

nb_uniq_downloads (API)

Unique Downloads (Actions)

nb_visits (API)

Unique Outlinks

nb_uniq_outlinks (API)

Unique Pageviews

nb_uniq_pageviews (API)

Unique Pageviews (Actions)

nb_visits (API)

Unique visitors

nb_uniq_visitors (API)


nb_users (API)


nb_visits (API)


Actions - Main metrics (Actions)

All Channels (Referrers)

All Websites dashboard (All Websites)

Browser Plugins (Visitors)

Browser engines (Visitors)

Browser version (Visitors)

Browsers (Visitors)

Campaigns (Referrers)

Channel Type (Referrers)

City (Visitors)

Configurations (Visitors)

Content Name (Actions)

Content Piece (Actions)

Continent (Visitors)

Country (Visitors)

Custom Variables (Visitors)

Days to Conversion (Goals)

Device brand (Visitors)

Device model (Visitors)

Device type (Visitors)

Downloads (Actions)

Entry page titles (Actions)

Entry pages (Actions)

Event Actions (Actions)

Event Categories (Actions)

Event Names (Actions)

Exit page titles (Actions)

Exit pages (Actions)

Goals (Goals)

Goals Overview (Goals)

Goals Overview - Days to Conversion (Goals)

Goals Overview - Visits to Conversion (Goals)

Keywords (Referrers)

Language code (Visitors)

Length of visits (Actions)

Main metrics (API)

Operating System families (Visitors)

Operating System versions (Visitors)

Outlinks (Actions)

Page Titles Following a Site Search (Actions)

Page URLs (Actions)

Page titles (Actions)

Pages Following a Site Search (Actions)

Pages per visit (Actions)

Performance overview (Actions)

Referrers Overview (Referrers)

Region (Visitors)

Returning Visits (Actions)

Screen Resolution (Visitors)

Search Categories (Actions)

Search Engines (Referrers)

Search Keywords with No Results (Actions)

Single Website dashboard (All Websites)

Site Search Keywords (Actions)

Social Networks (Referrers)

User IDs (Visitors)

Visits Summary (Visitors)

Visits by day of the week (Visitors)

Visits by days since last visit (Actions)

Visits by visit number (Actions)

Visits per hour in the site's timezone (Visitors)

Visits per local time (Visitors)

Visits to Conversion (Goals)

Web-browser language (Visitors)

Websites (Referrers)

Tag Manager

AddThis Tag

All Downloads Click Trigger

All Elements Click Trigger

All Links Click Trigger

Bing Ads UET Tag Tag

Browser Language Variable


Bugsnag Tag

Canonical URL Variable


Click Button Variable


Click Classes Variable


Click Destination URL Variable


Click Element Variable


Click ID Variable


Click Node Name Variable


Click Text Variable


Constant Variable

Container ID Variable


Container Revision Variable


Container Version Name Variable


Custom Event Trigger

Custom HTML Tag

Custom Image Tag

Custom JavaScript Variable

DNS Lookup Time Variable


DOM Element Variable

DOM Ready Trigger

Data-Layer Variable

Drift Tag

Element Visibility Trigger

Emarsys Tag

Environment Name Variable


Error Line Variable


Error Message Variable


Error Url Variable


Facebook Pixel Tag

First URL Directory Variable


First-Party Cookie Variable

Form Classes Variable


Form Destination URL Variable


Form Element Variable


Form ID Variable


Form Name Variable


Form Submit Trigger

Full screen Trigger

Google Analytics (Universal) Tag

History Change Trigger

History Source Variable


Honeybadger Tag

ISO Date Variable


JavaScript Error Trigger

JavaScript Variable Variable

LinkedIn Insight Tag Tag

Livezilla Chat / Monitoring Tag

Local Date Variable


Local Hour Variable


Local Time Variable


Matomo Analytics Tag

Matomo Configuration Variable

Number of H1 Elements Variable


Number of H2 Elements Variable


Page Hash Variable


Page Hostname Variable


Page Load Time Total Variable


Page Meta Content Variable

Page Origin Variable


Page Path Variable


Page Render Time Variable


Page Title Variable


Page URL Variable


Pageview Trigger

Pingdom Real User Monitoring (RUM) Tag

Preview Mode Variable


Random Number Variable


Raygun Tag

Referrer URL Variable


Referrer URL Variable

Screen Height Available Variable


Screen Height Variable


Screen Width Available Variable


Screen Width Variable


Scroll Horizontal Percentage Variable


Scroll Left Pixel Variable


Scroll Reach Trigger

Scroll Source Variable


Scroll Top Pixel Variable


Scroll Vertical Percentage Variable


Sentry.io Raven.js Tag

Shareaholic Tag

Tawk.to Tag

Theme Color Tag

Time since page load Variable

Timer Trigger

URL Parameter Variable

URL Variable Variable

UTC Date Variable


User Agent Variable


User Interaction Trigger

Visible Element Classes Variable


Visible Element Destination URL Variable


Visible Element ID Variable


Visible Element Node Name Variable


Visible Element Text Variable


Visual Website Optimizer Tag

Weekday Variable


Window Leave Trigger

Window Loaded Trigger

Window Unload Trigger

Zendesk Chat (formerly Zopim) Tag

etracker web analysis Tag

Available shortcuts